https://cyruscoulter.com Cyrus Coulter Tue, 28 Feb 2023 21:38:07 +0000 https://cyruscoulter.com en https://cyruscoulter.com/Stop-Banking-Old Tue, 28 Feb 2023 21:38:07 +0000 Cyrus Coulter https://cyruscoulter.com/Stop-Banking-Old Banks have some questionalble business practices. They hold your money to make interest off it. They charge all kinds of crazy fees. It’s pretty messed up. Luckily, Current is here to take banking out of the old school and into the present.&nbsp; https://cyruscoulter.com/Don-t-Take-Your-Hair-For-Granted Tue, 09 Jul 2019 16:51:52 +0000 Cyrus Coulter https://cyruscoulter.com/Don-t-Take-Your-Hair-For-Granted For this Supercuts rebrand, we opted for a bald spokesman. Because no one cares more about hair than someone who no longer has it. https://cyruscoulter.com/The-100-Year-Game Thu, 11 Apr 2019 20:48:41 +0000 Cyrus Coulter https://cyruscoulter.com/The-100-Year-Game Ironically, my first ever Super Bowl spot comes as a freelancer. This 2:00 film for the NFL's 100 year anniversary ran in Super Bowl LII and features more than 50 former and current players. A huge production indeed. Original concept and script by me and John Figone, produced by 72 and Sunny. <img width="2000" height="1058" width_o="2000" height_o="1058" data-src="https://freight.cargo.site/t/original/i/0a41a35f757ded0972070527aad51a49387f6442e30902db05bf864a06a674b8/Lebron-Tweet.jpg" data-mid="227639547" border="0" src="https://freight.cargo.site/w/1000/i/0a41a35f757ded0972070527aad51a49387f6442e30902db05bf864a06a674b8/Lebron-Tweet.jpg" /> <img width="2000" height="1058" width_o="2000" height_o="1058" data-src="https://freight.cargo.site/t/original/i/51010561d2063f81a0195fdad9b068aea3cadb84969dca1e0cdea68908221847/admeter.jpg" data-mid="227640376" border="0" src="https://freight.cargo.site/w/1000/i/51010561d2063f81a0195fdad9b068aea3cadb84969dca1e0cdea68908221847/admeter.jpg" /> https://cyruscoulter.com/2-Days-in-Hell Sun, 31 Oct 2021 15:40:57 +0000 Cyrus Coulter https://cyruscoulter.com/2-Days-in-Hell Waiting to get paid can be a nightmare. So we made a horror film about it to launch on Halloween 2021. &nbsp; https://cyruscoulter.com/3-is-the-Magic-Number Thu, 11 Apr 2019 21:41:04 +0000 Cyrus Coulter https://cyruscoulter.com/3-is-the-Magic-Number Gatorade’s tribute to Dwyane Wade for his retirement. This film highlights Wade's magical connection with the number 3 throughout his life and career. For the music, we enlisted John Legend to remake the classic Schoolhouse Rock song, "3 is the Magic Number.” https://cyruscoulter.com/The-Name Sat, 11 Aug 2012 18:59:46 +0000 Cyrus Coulter https://cyruscoulter.com/The-Name It’s Not Crazy, It’s Sports - the brand campaign for ESPN - celebrates everything that is exceptional, inspiring, dramatic and unexpected in sports that makes being a fan so amazing. This is a film about Michael Jordan. An ordinary man, saddled with a legendary name. <img width="1920" height="1200" width_o="1920" height_o="1200" data-src="https://freight.cargo.site/t/original/i/c3273bd70de20af25c7eaa598ae1f2a2a29b8078aa06a6ec26a1bd8750d271d1/AirEveryJordan.jpg" data-mid="46314552" border="0" src="https://freight.cargo.site/w/1000/i/c3273bd70de20af25c7eaa598ae1f2a2a29b8078aa06a6ec26a1bd8750d271d1/AirEveryJordan.jpg" /> To launch the spot, we created a limited edition shoe: Air Every Jordan. And we made it available only to those named Michael Jordan. https://cyruscoulter.com/Team-Spirit Wed, 01 Aug 2012 16:47:21 +0000 Cyrus Coulter https://cyruscoulter.com/Team-Spirit This is an 8-minute film about people who take their fandom to the grave and beyond. It’s Not Crazy, It’s Sports.&nbsp; https://cyruscoulter.com/Whatever-s-Comfortable Mon, 23 Sep 2013 22:20:09 +0000 Cyrus Coulter https://cyruscoulter.com/Whatever-s-Comfortable <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/60061463bf34002143e67305ffd5f249935847645b04cea8d48250e58400ac62/Dance.Finger.jpg" data-mid="46313257" border="0" src="https://freight.cargo.site/w/1000/i/60061463bf34002143e67305ffd5f249935847645b04cea8d48250e58400ac62/Dance.Finger.jpg" /> We created the "Whatever's Comfortable" campaign for Southern Comfort to celebrate people who are completely comfortable with themselves. And there's no one more comfortable with himself than a man who dances with himself. <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/634a485bfa2b65d1bd4437023f47b81caad6ff3862b9ff1eff37acc7067d875d/Dance.Army.jpg" data-mid="46310877" border="0" src="https://freight.cargo.site/w/1000/i/634a485bfa2b65d1bd4437023f47b81caad6ff3862b9ff1eff37acc7067d875d/Dance.Army.jpg" /> <img width="2560" height="1440" width_o="2560" height_o="1440" data-src="https://freight.cargo.site/t/original/i/d479d5cc78a1c52454d9ac4aa38f4487eb459872d3f333a7b2bc274de910cf6f/Dance.Kaleidoscope.jpg" data-mid="46310879" border="0" src="https://freight.cargo.site/w/1000/i/d479d5cc78a1c52454d9ac4aa38f4487eb459872d3f333a7b2bc274de910cf6f/Dance.Kaleidoscope.jpg" /> https://cyruscoulter.com/Shake-On-It Sat, 11 Aug 2012 12:50:08 +0000 Cyrus Coulter https://cyruscoulter.com/Shake-On-It The gentlemen’s bet: It’s better than regular betting, because you stand to lose so much more than money. You lose dignity, pride and maybe a little hair. And these fates are all sealed the same way: with a handshake.&nbsp;It’s Not Crazy, It’s Sports. https://cyruscoulter.com/The-Boy-Who-Learned-to-Fly Tue, 23 May 2017 18:44:51 +0000 Cyrus Coulter https://cyruscoulter.com/The-Boy-Who-Learned-to-Fly <img width="3372" height="2000" width_o="3372" height_o="2000" data-src="https://freight.cargo.site/t/original/i/253590e6aff1e6e9cf9e38a89a8933aa65f244e869fd3985d6d3f1efb5c7e1e8/Movie_Poster.jpg" data-mid="46311858" border="0" src="https://freight.cargo.site/w/1000/i/253590e6aff1e6e9cf9e38a89a8933aa65f244e869fd3985d6d3f1efb5c7e1e8/Movie_Poster.jpg" />As Usain Bolt headed to Rio to compete in his third and final Olympics, we wanted to do more than just a "win ad." We wanted to show the world what makes him so unique. So we worked with Moonbot Studios to create this animated film – the origin story of the fastest man in the world. <img width="5333" height="3000" width_o="5333" height_o="3000" data-src="https://freight.cargo.site/t/original/i/e2b75137d9398b89200e035ea52eb64db3c1e83a4cf4c855f2529faa1067b0e1/Usain_tshirt.jpg" data-mid="46311859" border="0" src="https://freight.cargo.site/w/1000/i/e2b75137d9398b89200e035ea52eb64db3c1e83a4cf4c855f2529faa1067b0e1/Usain_tshirt.jpg" /> We also gave Bolt this t-shirt to wear on race day in Rio to remind him just how far he’s come.